Developers of Ovoveil participated in a talk event held at Shibuya Fashion Week Spring 2025.
PharmaFoods Fiber Business Manager Keita Koga participated in the Shibuya Fashion Week 2025 Spring Talk Event held on March 15. He engaged in a discussion about the future of Shibuya and fashion with Takajun Tanaka, designer of the fashion brand divka, Shigeki Matsumoto, pattern maker, and transgender model and talent Sara Yagami.
SHIBUYA FASHION WEEK 2025 Spring [THE LIVE]
Talk Event on the Future of Shibuya and Fashion
Date: March 15 (Saturday) 15:00–16:00
Venue: 7F, Seibu Shibuya Movida Building
SHIBUYA FASHION WEEK
Shibuya Fashion Week was first held in March 2014. Since then, it has been held every spring and autumn, with the 23rd edition taking place this spring. Major commercial facilities around Shibuya Station have been the core of the event, collaborating with various partners to showcase Shibuya’s unique culture beyond the boundaries of these facilities.
A highlight of Shibuya Fashion Week, the “SHIBUYA RUNWAY,” has seen runway shows held at unique venues in Shibuya, energizing the fashion-forward city. In the spring of 2021, the first-ever runway show was held at the Shibuya Scramble Crossing, and in the spring of 2022, it was held at one of Shibuya’s ever-evolving development sites with an online broadcast.
In the autumn of 2022, after three years, a street runway show was held again on Shibuya’s Bunkamura-dori, further highlighting Shibuya’s diverse fashion. Continuing to evolve, Shibuya Fashion Week will begin a new stage in spring 2025.
>SHIBUYA FASHION WEEK
Shibuya, a city that has given rise to diverse cultures related to lifestyle, hosts various fashion-related events twice a year in the spring and autumn. Large commercial facilities around the station collaborate to bring the allure of fashion and art to the many people who visit Shibuya.
ovoveil
ovoveil: A new environmentally friendly material created from eggshell membranes.
It is gentle on the skin, with a soft texture resembling cashmere or silk, and is an eco-conscious material created through the upcycling of eggshell membranes.
